ANNOUNCE: GCA conference

Peter Murray-Rust Peter at ursus.demon.co.uk
Tue Feb 25 23:32:47 GMT 1997


I am happy to forward this message which announces the GCA conference
in San Diego.  Personally I'd love to go but can't, and I think that GCA is 
showing foresight that will be rewarded.  I am particular keen to see
graphical approaches to SGML and shall post some suggestions later...

Forwarded message follows:

> From dthieme at printing.org Tue Feb 25 22:44:37 1997
[... header deleted ...]
> 
> Hi Peter,
> 
> Here's the message that refers to the XML conference in San Diego:
> 
> To Users of SGML:
> 
> Here at the Graphic Communications Association we've noticed numerous
> postings on the subject of XML since we conducted our SGML'96 conference in
> Boston last November.  Due to the interest expressed at SGML'96 about XML,
> the President and Board of Directors of GCA have decided to offer the first
> conference devoted entirely to XML and how it will impact on SGML and its
> use with HTML.
> 
> The following information is being posted (30 January 1997) in the interest
> of reaching the largest number of interested persons who may wish to attend
> GCA's XML Conference, March 10 - 12, 1997 in San Diego, California.
> 
> 
> XML: finally an easier way to gain full advantage of Web and Corporate
> Intranet publishing!
> 
> If:
> 
> HTML doesn+t  meet all your needs for Web publishing.
> 
> HTML doesn+t support structured data on intranets.
> 
> SGML is proving difficult to implement for your Web/Intranet applications.
> 
> SGML has been hard to cost-justify to management.
> 
> If these  are your problems, XML may be the solution! XML is the on-ramp to
> SGML, the Web and Intranet publishing!
> 
> XML (Extensible Markup Language) provides the key benefits of SGML in a
> lightweight, easy-to-use, easy-to-implement dialect that omits many of the
> SGML standard+s complexities, but is still 100% compliant SGML.
> 
> For a decade, SGML has been recognized as the right way to solve serious
> publishing problems. And SGML is the right way to drive serious Web and
> Intranet delivery. In 1997, with the annoucement of XML, the right way is
> now the cheap and easy  way.
> 
> Conference Theme:  The New Publishing Business Case: XML, SGML, and the
> Intranet
> Conference Chair: Tim Bray, Textuality, and co-editor of XML
> 
> March 10-12, 1997
> Mission Valley Marriott
> San Diego, CA
> 
> The conference:
> * introduces the XML standard
> * examines where HTML is not the answer
> * focuses on the business case for SGML and now XML in Web and Intranet
> publishing
> * takes a look at XML+s implications for the publishing industry-at-large
> * looks at technology to support XML, Web, and Intranet publishing
> * and more...
> 
> Join us in San Diego, March 10-12! Find out how XML will change the way you
> do business on the Web and Corporate Intranets!
> 
> Who should come:
> 
> * End-user staff with business case responsiblity
> * Marketing executives for content management and Web technologies
> * Curious users of Web and Intranet technologies seeking a jump start on an
> alternative to HTML
> * Sales reps who have to sell the standard to sell their product
> 
> 
> Preliminary Schedule:
> Monday, March 10, 1997
> 
> 7:30 am    Registration
> 
> Session 1: Tutorial: What is XML?
> 9:00 am   The XML Standard: A Top-to-Bottom Tutorial
>           Tim Bray, Co-editor of XML, Textuality
> 12:15 pm  Luncheon
> 
> Session 2: Progress Report and Keynote
> 1:30 pm   Welcome
>           Norman W. Scharpf, President, Graphic Communications Association
> 1:45 pm   Conference Guide and XML Progress Report
>           Tim Bray, TEXTUALITY
> 2:15 pm   Conference Keynote:
>           Jim Sterken, President and CEO, ARBORTEXT, Inc.
> 3:00 pm   Break
> 
> Session 3: Key Web Technologies
> 3:30 pm   XML: Enabling Knowledge Publishing on the Web
>           Bruce Sharpe, Vice President, Product Development, SOFTQUAD
> 4:15 pm   Client-Centered Computing for the Web
>           Jean Paoli, Data Product Team Manager, Internet Explorer,
> MICROSOFT
> 5:00 pm   Adjourn - Reception - Software Gallery
> 
> 
> Tuesday, March 11, 1997
> 
> Session 4: Case Studies
> 9:00 am   10:30 am
> Break
> 
> Session 5: Business Case and Business Integration
> 10:45 am  The Business Case for Structured Documents on the Web
>           Eric Severson, Principal, IBM Global Services
> 11:30 am  Trends in Business Integration for Publishing Technologies
>           Peter Lamb, Partner, ANDERSEN Consulting
> 12:15 pm  Lunch
> 
> 
> Session 6:  The Publishing Dimension
> 1:30 pm   SGML-Driven Web Publishing
>           Wes Hair, INSO Corporation
> 2:15 pm   Implications of XML for Professional Publishing
>           Mark Walter, Editor, The SEYBOLD Report on Internet
>                     Publishing
> 3:00 pm   Break
> 
> Session 7: Distinguished Speakers
> 3:30 pm   Copernicus
>           Robert McHenry, Editor-in-Chief, ENCYCLOPAEDIA BRITANNICA
> 4:15 pm   Send-off: SGML, XML, HTML - Sorting it all out
>           Dr. Charles F. Goldfarb, Inventor of SGML, Information Management
> Strategies
> 5:00 pm   Adjourn - Software Gallery - Reception
> 
> Wednesday, March 12, 1997
> 
> 7:30 am   Tutorial registration
> 9:00 am   Tutorials
>           Introduction to SGML
>           The Eliot Kimber HyTime Quickstart(tm)
>           Practical DSSSL Formatting Using JADE
> 
> Noon Luncheon
> 
> 1:30 pm   Tutorials continue
> 
> 5:00 pm   Adjourn
> 
> 
> Tutorial Descriptions
> 
> Introduction to SGML
> Instructor: Marco Caripichio, ISOGEN
> 
> Are you considering an SGML implementation as a means of streamlining your
> documentation process?  Are you wondering how XML differs from SGML? If yes
> to either of these questions, the Introduction to SGML Course is for you.
> Upon completion of the course, attendees will have learned the benefits and
> costs of SGML, who+s using SGML, and if SGML is the best solution for your
> environment. All topics will be related to a final goal of how to perform a
> successful SGML implementation.
> 
> SGML syntax will be avoided. Emphasis will be placed on understanding the
> committments placed on an organization implementing SGML.
> 
> The Eliot Kimber HyTime Quickstart
> Instructor: Eliot Kimber, ISOGEN
> 
> The Eliot Kimber HyTime Quickstart introduces the key concepts in HyTime,
> including hyperlinking, addressing, architectures, groves, and property
> sets. Upon completion of the course, students will have a better
> understanding of what HyTime is, what added value it provides as a standard, 
> 
> where it fits in relation to other standards, such as XML, and how it might
> apply to the challenges they face in their own use of SGML. The lecture
> includes many examples of HyTime documents and demonstrations of
> HyTime-based tools. Discussion of syntax details is avoided: the focus is on 
> 
> concepts. Students should have a basic understanding of SGML concepts but
> need not be versed in SGML syntax.
> 
> Practical DSSSL Formatting Using JADE
> 
> This one dat tutorial overviews the basics of  formatting using the Document 
> 
> Style and Semantics Specification Language (DSSSL), understanding the ISO
> 10179 standard document, and writing a formatting script suitable for
> processing by JADE, James+ Awesome DSSSL Engine. The principles of DSSSL,
> and the DSSSL Online Specification Profile with JADE extensions, are
> described to understand the capabilities available in the software. Many
> topics are covered in an introductory fashion using practical hands-on
> examples. The attendees are then equipped, on their own, to further explore
> in depth this powerful standard.
> 
> Attendees are invited to download free copies of the latest copy of JADE
> from the ftp://ftp.jclark.com/pub/jade directory (the file naed with the
> largest number using the -jadew- prefix) and the Microsoft Word RTF viewer
> in the file ftp://ftp.microsoft.com/softlib/mslfiles/WD95VW71.EXE, and to
> brting their laptop system to the course for live work on the examples and
> exercises.
> 
> 
> REGISTRATION FORM
> 
> The New Publishing Business Case: XML, SGML, and the Intranet
> 
> March 10 - 12, 1997
> Marriott Mission Valley
> San Diego, CA 92108
> 
> Registration Fees:
> 
> Conference:
> 
> GCA Member . . . . . . . . . .     $595 US     Nonmember . . . . . .  $760
> US
> Bank Transfer Fee . $25 US
> 
> All registration fees must be paid at time of registration.
> All fees must be in U.S. Dollars.
> 
> Post-conference Tutorials: (Wednesday, March 12, 1997)
> 
> I will attend the following tutorial:
> 
> [ ] Introduction to SGML
> [ ] The Eliot Kimber HyTime Quickstart
> [ ] Practical DSSSL Formatting Using JADE
> 
> GCA Member . . . . . . . . . .     $245 US    Nonmember . . . . . .   $360
> US
> Bank Transfer Fee . $25 US
> 
> HOTEL INFORMATION
> 
> The GCA has reserved a block of rooms at the Marriott Mission Valley, 8757
> Rio San Diego Drive, San Diego, CA 92108.  The special rate is $105
> single/double.  This rate will be valid until 2/14/97  After that, rooms
> will be available on a space available basis at the group rate.  Contact the 
> 
> hotel directly at 619-692-3800 (Fax: 619 692-0769) and identify yourself as
> a GCA/XML conference registrant to qualify for the special rate.
> 
> 
> PLEASE PRINT
> 
> NAME: (as it will appear on badge)
> 
> First                    Middle Initial           Last/Surname
> 
> 
> ____________________________________________________________________________ 
> 
> 
> Title
> __________________________________________________________________________
> 
> Company/Organization
> __________________________________________________________
> 
> Address _______________________________________  City 
> ________________________
> 
> State __________  Post Code/ZIP ________________  Country 
> _______________________
> 
> Telephone ( ______ ) _________________  Fax ( ______ ) _________________
> 
> E-mail _____________________________________________________________
> 
> Payment Information
> 
> Check Enclosed for __ conference__ tutorial (Make checks payable to GCA)
> Total $ ______
> __Credit Card:      __American Express  __MasterCard   __Visa
> 
> Account Number _______________________________  Expiration Date ___ /___
> 
> Name on Card _______________________  Signature _____________________
>      International Monetary Transfer Bank: Crestar Bank
>      7818 Parham Road, Richmond, VA 23294
>      Acct.# 202 289 818   ABA# 051 000 020   Printing Industries of America
> 
> [ ] Check here if you are disabled and have special requirements.
> 
> Please Return Form to:
> Graphic Communications Association
> 100 Daingerfield Road
> Alexandria, VA  22314-2888  USA
> 
> Fax Your Registration Today to +1 703 548 2867
> For More Information Call +1 703 519 8174 or e-mail: jmorrison at gca.org
> Photocopy for additional registrations.
> 
> GCA Graphic Communications Association
> Fostering SGML From Day One
> 
> 
> 
> For more conference agenda and registration details, visit:
> http://www.gca.org/conf/xml/index
> 
> Thank you for sharing this information with your colleagues.
> 
> Don Thieme, APR
> Director, Marketing & Communications
> 703-519-8190; dthieme at gca.org
> 
[... PeterMR ...> 
>      I am very much hoping the GCA will be a success.  I would be happy for
> anyone to demo my material _in absentia_.  It's completely drop-and-flop
> and runs under Netscape 3 with a 15-second installation time (i.e. the time
> to put the CDROM in).  You can also download the material off the WWW:
> http://www.venus.co.uk/omf/cml/moltest.tar.gz (or moltest1 for later 
> version). 

> 
>      P.
> 
[...]
-- 
Peter Murray-Rust, domestic net connection
Virtual School of Molecular Sciences
http://www.vsms.nottingham.ac.uk/

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